Re-Usable Banners | Vinyl Lettering | Rubber Stamps | West Sussex

What Are The Biggest Vehicle Signwriting Mistakes?

Karen Griffin - Wednesday, November 21, 2012

Believe it or not, but the BIGGEST mistake is not having ANY vehicle graphics!  A large number of customers, often reluctantly, decide to have their rear windows sign written, but over 70% of them come back for more.  Is it addictive?  Maybe . . . but it does work.  Just look at our testimonials.

The second biggest mistake is probably what is known in the trade as 'TMI' - Too Much Information (other acronyms available!)  Multiple logos are best left to Formula 1 cars and vehicles just aren't suitable for bullet points.  Those belong in brochures.  Whilst an experienced vehicle sign writer can take pertinent information from a corporate brochure and use it for vehicle graphics, the designs for these two media are completely different and should be designed separately.

One thing vehicle graphics do have in common with other media is that it is best to stick to clear, easy to read fonts.  Too many fonts cause confusion, as do script type fonts.  Colour is important.  Yellow is never going to be easy to read on a white vehicle, and black on a window is all but invisible.  Sometimes your brand colours might need to be adapted to fit your existing vehicle colour.

So, if you would like to try vehicle signwriting as part of your marketing plan, how do you proceed?

You could dip a toe in the water by trying a rear window graphic (£35-40, easy to self-apply).  Or ask us for a free design.  Just email the make, model, year and colour of your vehicle, together with any logos, wording or other information and we will produce you a design like this . . which might just turn into this!


I got the vinyls on time and they were great! 
Thank you for your quick work, that was really appreciated!

LC, on receipt of her bespoke vinyl stickers

Thanks Karen, and thanks for organising this for me – I don’t know what I would do without you!


Fontwell Park Racecourse, EN
I have received my print thank you so much for such fast delivery.

Fantastic 


AB, on receipt of car decal

Just to let u know that I received the vinyls this morning ok, and they all look really good many thanks.


DE, Perth on his vinyl lettering for a Burger van
Two words :
 
Banner = fabulous.
 
Again, thanks for the quick turnaround - very much appreciated.

JT from www.theolivejar.com
Brill thank you so much i love it and thanks for taking the time to get it right for me so cant wait for it to arrive =]  thanks so much Karen
KC, on her new car decal
Thanks so much for the banners - the team were very impressed today!

MA, Whyke United Under 11s
 just wanted to write to say thank you very much for my wheel cover and lettering.  It looks fab!  I am hoping that people will see it around and that I’ll get lots of new customers.
SL, Cambridge Weight Plan
I have it!

That was extremely fast!!  I'm very impressed.

Thank you very much!



TS, Marwicks Brasserie, Bosham on receipt of banner

My dad has put the decal on and it looks great!  Too dark to take a picture now but will send one on soon. Thanks for your great customer service.


WF, on receipt of Hypnoslimmer Car Decal
Goodness knows what your workshop smells like, because these banners have rather an orange-y whiff to them now!
Wilderness Development, on receipt of re-stripped banners
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