Re-Usable Banners | Vinyl Lettering | Rubber Stamps | West Sussex

The Problem With Signwriters

Karen Griffin - Thursday, April 10, 2014

The biggest challenge in our trade is simply that, as a collective, sign writers are bad at following up, or offering customer service.  Why should that be?  It is an industry yet to be commoditised, and most of us work in and own our own businesses.  It simply isn't enough for a good trades person to ignore basic marketing practices.  After all, there is no point having a website if the enquiries from it are not followed up.

Every week we get a customer bemoaning the fact that they had rung/emailed # number of sign writers that they had given up hope of securing a quote or even having the job done.  We are constantly amazed at how long a customer will wait to have a job completed before they decide to go elsewhere.  It can be months . . literally!

We promise our customers that we will give realistic time frames and quote within 24 hours.  We specialise in short time frame jobs.  As mobile sign writers, it is entirely possible for a van to turn up and wait whilst we design, manufacture and fit the graphics.  Often the driver is happy to sit and drink (or even make us) coffee whilst we bash on.

Take Steve of Alfa Taxi Group.  He often doesn't know where he is from hour to hour - it is the nature of his trade - but we have managed to sign the whole fleet of Alfa Taxis as they show up.  And Steve makes excellent tea!

So even if you want to speak about plans which might be months away, why not give us a ring and see if we can help at the planning stage?

I got the vinyls on time and they were great! 
Thank you for your quick work, that was really appreciated!

LC, on receipt of her bespoke vinyl stickers

Thanks Karen, and thanks for organising this for me – I don’t know what I would do without you!

Fontwell Park Racecourse, EN
I have received my print thank you so much for such fast delivery.


AB, on receipt of car decal

Just to let u know that I received the vinyls this morning ok, and they all look really good many thanks.

DE, Perth on his vinyl lettering for a Burger van
Two words :
Banner = fabulous.
Again, thanks for the quick turnaround - very much appreciated.

JT from
Brill thank you so much i love it and thanks for taking the time to get it right for me so cant wait for it to arrive =]  thanks so much Karen
KC, on her new car decal
Thanks so much for the banners - the team were very impressed today!

MA, Whyke United Under 11s
 just wanted to write to say thank you very much for my wheel cover and lettering.  It looks fab!  I am hoping that people will see it around and that I’ll get lots of new customers.
SL, Cambridge Weight Plan
I have it!

That was extremely fast!!  I'm very impressed.

Thank you very much!

TS, Marwicks Brasserie, Bosham on receipt of banner

My dad has put the decal on and it looks great!  Too dark to take a picture now but will send one on soon. Thanks for your great customer service.

WF, on receipt of Hypnoslimmer Car Decal
Goodness knows what your workshop smells like, because these banners have rather an orange-y whiff to them now!
Wilderness Development, on receipt of re-stripped banners
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